GTE is a New York based engineering firm that specializes in Solar PV Designs. With a well-rounded team of engineers and software developers, the company's presence needed to be intelligent and striking. A clean, concise, and elegant logo was created. Further enhancing the company’s branding, a tri-colored business card design was also created; one which individualized the company’s top three executives. Lastly, a revamped website was designed, coded, and deployed. Overall, the brand was developed with efficiency and creativity in mind; utilizing a colorful palette yet modern approach.